About Us


WE AT VITAXEL BELIEVE THAT EVERYONE CAN LIVE A BETTER LIFE.

Regardless of our nationality, race, ethnic, religion and gender, we can live a better life. We believe that our business partners and employees can synergistically create that reality. We believe in higher expectations and achieving our goals with passion & excitement. We believe that helping others to achieve their goals is the best motivator to a better life.

Our Visionary & Our Missionary


Vision

A BETTER LIFE IS WITHIN REACH

VITAXEL aims to expand our business worldwide and to become the world’s premier, an innovative business platform combining the latest market trends, technologies, people talent with coverage on travel, entertainment, health & lifestyle products, and services.

Mission

VITAXEL MANAGEMENT & STAFF ARE COMMITTED TO

  • Ensure all business partners and employees can live better
  • Offer supreme quality products and services
  • Constantly enhancing customer service satisfaction
  • Support our business partners in expansion of their business
  • Increase more opportunities to enjoy exciting rewards
  • Combine all resources for better time efficiency and cost effectiveness
  • Upgrade management systems for better performance
  • Commit to constant and never ending improvement for better life qualities

Our Leader


PEHIN SRI DATO’ LIM HUI BOON

Group President

Pehin Sri Dato’ Lim Hui Boon is the Group President of VITAXEL Sdn Bhd since its inception on 10 August 2012.

Pehin Sri Dato’ Lim has more than 30 years of experience in the diversified range of business such as hospitality, gaming operation, resorts, transportation services, travel and tours, construction, mining, and manufacturing.

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MR.BERNARD LIM WEE KIAT

Chairman

Mr. Lim Wee Kiat, Malaysian, has served as VITAXEL Group Limited’s Director and Executive Chairman since January 2016. He has more than 10 years of business experience with 5 years in the area of multi-level marketing and management. He has served as a Director since December 2013 and appointed as Chairman in December 2015 of VITAXEL Sdn Bhd.

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Mr. Leong Yee Ming

Director and Chief Executive Officer

Mr. Leong Yee Ming, Malaysian, aged 51, has served as Vitaxel Group Limited’s Chief Executive Officer and Director since January 2016. From November 2015 till the present, he has served as the Chief Executive Officer for Vitaxel Sdn Bhd and as a Director since December 2015. From June 2015 till October 2015, he has served as Chief Executive Officer for Ho Wah Genting Holiday Sdn Bhd.

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Tan Sri Lim Hui Boon

Founder & Group President

Benard Lim

Group Chairman

Ryan Leong

Chief Executive Officer

Our Visionary


2017

Ho Wah Genting Group Limited Listed on OTCQB.

2016

Vitaxel Group Listed on OTCQB.

2007

CVM Minerals Limited Listed on HKSE.

1994

Ho Wah Genting Group listed on KLSE.

1977

Genting Transport founded Ho Wah Genting Group in Malaysia. Collaboration with Genting Group since 1983.

VISION

We envision a company that continues to improve the lives of its members. By helping them to be successful, VITAXEL itself will continue to prosper.

TALENT

We want to refine our member’s individual talents & bring out the best in them. By being the best, they can lead better lives!

EXCEL

We push our members for excellence because we believe that self-fulfillment is the best motivator to a better life.